Posts by Sarah Cunningham
As we navigate the COVID-19 crisis, we continue to evaluate measures that our company can take now to manage through this challenging business climate and emerge even stronger. Today, we announced our prioritisation of the UK and Canada in our international market development, including focusing more of our resources and investments on driving growth and innovation in these core international markets. This includes accelerating site improvements and product development to benefit consumers and dealers as we continue to build our audience and seek to drive exceptional ROI for our dealer customers.
CarGurus is committed to supporting our dealers in managing through COVID-19 and emerging strong from this crisis. That is why we were first to move in providing rate reductions, ahead of the other large UK automotive marketplace sites. It’s why we’re moving so quickly on product enhancements to enable our dealers to safely engage with buyers through “contactless” interactions to sell cars now and to build pipeline for the weeks ahead. And it’s why we will continue to focus on driving the strongest ROI for dealers vs. our competitors, because we know that now and as we all emerge out of this, dealers will need to get the most out of their marketing spend.