Topic: product updates

Continued innovation at CarGurus: Quarterly product update

Posted by Meg Bernazzani on June 24, 2020

As dealerships begin to get back to business, we realise it’s more important than ever that we support our dealer partners, which is why the CarGurus Product teams have been hard at work building new features and product updates. Here are the key CarGurus product improvements you can expect now, and in the weeks to come.
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Topics: CarGurus news, delivery, market analysis, Pricing Tool, product updates, whatsapp

How CarGurus is driving buyer engagement with Contactless Services

Posted by Sarah Pekala on May 8, 2020

We want to highlight the key initiatives our Consumer Marketing team are working on to drive consumer adoption of the vital Contactless Services dealers like you are providing right now.

On cargurus.co.uk

We’ve added an onsite banner on cargurus.co.uk that promotes safer buying with CarGurus. Buyers will also see an expandable modal window on the homepage explaining the new filters and what they mean.

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Topics: CarGurus news, covid-19, product updates

Continued innovation at CarGurus through COVID-19

Posted by Sarah Pekala on April 24, 2020

While our workspaces may look a little different these days, the CarGurus Product teams are continuing to build new features and product updates that matter to our dealer partners. Here are the key CarGurus product improvements you can expect now, and in the weeks to come.

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Topics: CarGurus news, covid-19, Pricing Tool, product updates, Remote Sales

Selling cars remotely? New CarGurus feature lets you highlight your contactless services

Posted by Sarah Pekala on April 15, 2020

The COVID-19 pandemic is rapidly reshaping our daily lives and we continue to be impressed by the creative ways our dealer partners are evolving their businesses in this new environment. Now, more than ever, our Engineering and Product teams at CarGurus are working hard to develop products to support dealers and continue connecting them with buyers.

Starting this week, CarGurus customers can highlight any contactless services that their dealership is offering directly on CarGurus. Buyers can filter their search results based on five contactless services:

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Topics: CarGurus news, covid-19, product updates

CarGurus Search Results Page gets a new look

Posted by Sarah Pekala on April 6, 2020

We know this is a challenging time for car dealers across the UK and we hope you are staying safe as we try to help you and your business as best we can. In addition to offering dealers 50% off May subscriptions, our engineers are working around the clock to test improvements we can make to CarGurus.co.uk, so that when you return to regular business, our platform is optimised to help you sell more cars.

One of those improvements is a new look to CarGurus.co.uk Search Results Page (SRP) that successfully improved buyer engagement when tested in January and February. You’ll benefit from more unique buyer interactions. The new layout improves the likelihood that a buyer submits a leadresulting in more leads from more buyers.

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Topics: CarGurus news, product updates

Product update: connect your Instagram profile to your CarGurus account

Posted by Meg Bernazzani on July 15, 2019

Social media platforms help you connect with buyers, increase awareness about your dealership, and ultimately, boost your leads and sales. And with nearly 3 billion social media users worldwide, it’s clear that social media should be an essential part of your digital marketing strategy. That’s why we let you link to your dealership’s social media profiles right from your CarGurus listings.

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Topics: product updates, social media

CarGurus’ 2018 in review: company milestones, dealer events, top content, and more

Posted by Meg Bernazzani on January 17, 2019

2018 was a banner year for us here at CarGurus: we announced the launch of our first TV advert, our Gurus held and attended dealer events across the country, and we published lots of new content to help you sell more cars.

We took a moment to reflect on everything we did in 2018, and here are some of the highlights.

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Topics: CarGurus news, events, product updates, year in review

Updates to the Removed Listing Activity tab make attribution easier for dealers

Posted by Meg Bernazzani on January 7, 2019

At CarGurus, we’re working hard to give our dealers better tools to solve the challenge of attribution. We recently launched an update to our Dealer Dashboard that should make it easier for dealers to see which CarGurus leads bought a vehicle.

Lead details added to Removed Listing Activity section

The Removed Listing Activity section isn’t so much new as it is improved. This section lets dealers see their recently sold/removed listings, along with a breakdown of all the CarGurus leads and connections for those vehicles. What’s new is that we’ve added the details of those leads so it’s easier for dealers to tie a specific lead to the sale of a particular vehicle.

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Topics: Attribution, dealer dashboard, product updates