Topic: social media
Posted by CarGurus Admin on February 18, 2020
Social media is not a sales channel, but it is a very powerful marketing tool that dealers can and should use to their advantage. However, it’s easy to get wrong. And plenty of businesses spend time and money posting into the abyss of social for little or no return. Here is a quick overview of social media basics for auto retailers.
Posted by Meg Bernazzani on July 15, 2019
Social media platforms help you connect with buyers, increase awareness about your dealership, and ultimately, boost your leads and sales. And with nearly 3 billion social media users worldwide, it’s clear that social media should be an essential part of your digital marketing strategy. That’s why we let you link to your dealership’s social media profiles right from your CarGurus listings.